KI Systems
KI SYSTEMS / Marketing & lead generation

Turn attention into the next conversation.

SEO, GEO, AIO, direct mail, paid campaigns and custom customer data platforms—connecting the right message, channel and timing around your business.

MORE THAN ONE WAY TO REACH YOUR CUSTOMER

In their search.
In their mailbox.
Connected to your business.

The right mix starts with your audience, offer and goals. Each channel should lead somewhere useful—and work with what happens next.

01 / DIRECT MAIL & PRINT

A mailer with a next move.

Postcards, promotional mailers and print campaign creative built around a clear audience and offer. We plan the message, design and response path, and coordinate production and mailing with the selected vendors.

QR codes, dedicated landing pages and campaign-specific contact paths connect the physical piece to an inquiry. Printing, postage, list sourcing and fulfillment are scoped separately.

02 / PAID SEARCH & SOCIAL

Give attention a destination.

Campaign strategy, ad creative and matching landing pages built around a specific service or offer. Budget, audience and channel choices follow your goals—not a preset package.

03 / EMAIL & SMS

Keep the conversation going.

Relevant offers, nurture sequences and reactivation campaigns for opted-in audiences. Messaging follows the customer’s interests and stage, with clear unsubscribe paths and agreed contact rules.

04 / CONTENT & CREATIVE

Make the offer make sense.

Campaign copy, service content, social creative and promotional materials that explain why someone should choose you. A consistent message from the first impression to the page they land on.

05 / LEAD FUNNELS & FOLLOW-UP

Don’t stop at the click.

Focused pages, forms, KI Voice, webchat and booking paths connected where supported. Capture the right details, route each inquiry and give follow-up a clear owner.

06 / MEASUREMENT & REFINEMENT

Learn what moves people.

Campaign links, QR destinations and connected reporting help distinguish visits, inquiries and booked work. We review what can be measured, identify drop-off and refine the next campaign.

LEAD GENERATION

More than attention.
A path to your next customer.

We build lead-generation systems around who you want to reach, what you offer and what makes an inquiry worth your team’s time.

Connect search, paid campaigns, direct mail and relevant outreach to focused landing pages. Capture the details that matter, qualify interest and route each inquiry into a clear next step—an appointment, a conversation or a thoughtful follow-up.

Your customer data platform adds context: buying-stage signals, previous interactions and contact preferences help your team prioritize opportunities and recommend when and how to follow up.

Measure qualified inquiries and booked conversations alongside traffic and clicks, using the reporting your connected systems support. Refine the campaign around what moves customers forward.

CUSTOM CUSTOMER DATA PLATFORMS / CDP

Know the customer.
Understand the moment.

We build a customer data platform around your business so your marketing can respond to where someone is in their buying cycle, how they prefer to hear from you and what they need next.

Bring permitted data from your connected CRM, website, inquiries, purchases and service history into a useful customer view. Understand who is researching, comparing, ready to buy, due for service or ready for a relevant follow-up.

Record contact preferences, consent and opt-outs alongside those signals. Then recommend an appropriate message, offer, channel and timing—whether that means an email, a call, a mailer, an opted-in text or giving the customer space.

Your team sets the rules and review requirements. Buying-stage recommendations reflect the available signals; they are not certainty about someone’s intentions. Connections, data access and any automated outreach are scoped around your tools and approved contact rules.

ILLUSTRATIVE CAMPAIGN

From the mailbox
to the service bay.

A service center sends a seasonal maintenance postcard. Its QR code leads to a page explaining the exact offer. The visitor requests an appointment, the team receives the vehicle details, and a confirmation follows through the connected workflow.

Paid ads and search can point to that same offer, with separate campaign links to help understand where inquiries originate. A connected customer profile can distinguish a new inquiry from a returning customer due for service, respect their contact preferences and recommend the next relevant follow-up.

An example of a campaign we can design, not a past client result or a promise of performance. Scope, integrations and measurement depend on your business and tools.

THE FIRST STEP / STRATEGY CONSULTATION
$699USD · SEO / GEO / AIO
Tell us about your business ↗

Every consultation includes two Zoom calls: first, we learn your business; second, we walk through a growth/action plan and a software or systems proposal, if applicable.

Scheduled only after intake review and approval. Refundable only if KI Systems determines, during or after the consultation, that the engagement is not the right fit. Setup, implementation and ongoing monthly fees are separate and discussed and agreed upon during the second call.

Compare all consultation fees ↗
BEFORE WE BEGIN

What does the $699 consultation cover?

The SEO / GEO / AIO strategy consultation is the starting point for search visibility and lead-funnel planning. Broader marketing or custom work is scoped separately before a fee is agreed.

CONNECTED SERVICES